Kraft Heinz Deal Bad News for SABMiller

Equity analysts say the private equity backed merger of Kraft and Heinz make an Anheuser-Busch InBev acquisition of SABMiller less likely

Philip Gorham 26 March, 2015 | 11:00AM
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It is unlikely that 3G would be able to execute two substantial deals

We believe the $48 billion bid by 3G and Berkshire Hathaway for Kraft (KRFT) makes an Anheuser-Busch InBev (ABI) acquisition of SABMiller (SAB) less likely in the near term. Brazilian private equity group 3G has owned a 21% stake in ABI since it helped finance the acquisition of Anheuser-Busch by its Belgian competitor in 2008, and it would probably be a partner in any future transformative acquisitions.

However, we think it is unlikely that 3G would be willing and able to execute simultaneously on two substantial deals both from a financial and strategic perspective.

Last June, we estimated that ABI would be able to extract $1 billion in annual cost savings from SABMiller, primarily from duplicate costs, but also from increasing central procurement. In the acquisition of Kraft, however, 3G and Berkshire Hathaway have said they expect to achieve $1.5 billion in cost savings, implying that they expect to create more value from this deal than an ABI-SABMiller combination.

Ironically, the deal for Kraft comes at a time when we think the financials of the ABI-SABMiller deal have become more attractive. ABI reports in euros and SABMiller in U.S. dollars, and the significant depreciation of the euro against the dollar in recent months has resulted in a significant increase in ABI's market valuation.

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Securities Mentioned in Article

Security NamePriceChange (%)Morningstar
Anheuser-Busch InBev SA/NV49.33 EUR0.97Rating

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Philip Gorham  

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